Damien & The Love Guru, Miart, from 5th to 07th April, 2019, Milan.
The project is the display for a booth of Damien and the Love Guru in Miart fair in Milan. It consists in a series of simple tiles made with mdf wood. The choice of the mdf wood, a fire-proof material, comes from a reflection on safety norms regarding the realization of spaces dedicated to contemporary art. The decision to show it is an attempt to exhibit in a simple way the technical reality of this kind of spaces, most of the time covered or hidden. A series of tiles created different volumes/elements to exhibit works. Following the relationship with the artist and her works, we wanted to build an environment that reinterprets the traditional layout of archeology museums. A homogeneous but strongly characterized background able to emphasize the works, thus differentiating itself from the traditional white cube that characterizes the fair booth.
Damien & The Love Guru present:
Sharon Van Overmeiren
Exhibition design by Parasite 2.0
curated by Attilia Fattori Franchini
Ph. Andrea Pisapia
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Parasite 2.0 is a design and research agency based in Milan and London. Founded in 2010 by Stefano Colombo, Eugenio Cosentino and Luca Marullo, they investigate the status of human habitats, acting within a hybrid of architecture, design, and scenography.
Parasite 2.0 has worked and collaborated with Triennale Milano, Copenhagen International Fashion Fair, Ikea, Terraforma Festival, Missoni, and Venice Architecture Biennale, among others.
They taught at The Gerrit Rietveld Academy in Amsterdam, NABA Nuova Accademia Belle Arti Milano, Design Academy Eindhoven and since 2016 they have been regularly teaching at MADE Program-Accademia di Belle Arti R. Gagliardi in Syracuse, Italy.
Parasite 2.0 were awarded the YAP Young Architects Program MAXXI in 2016.
Via Boncompagni 51/10,
Milano, 20139, Italy.
Cell Studios, Grosvenor Way,
London E5 9NE, UK.
info [at] parasiteparasite.com
parasite2.0 [at] gmail.com